Author: Ramdas Shenoy

Ramdas Shenoy is a senior marketing and communications professional with over two decades of working across industries and domains.

Ramdas Shenoyy in conversation with Vaijyanti from YLG… Salon business in India. It’s a great compliment — ‘You Look Great’! What inspired you to start the YLG brand of Salon and Institutes? The mirror- really, we just wanted to be an embodiment of the praise that we believe every woman is entitled to hear. ‘You Look Great!’ This is to encourage everyone to present the best version of themselves that they can! My husband and I had always wanted to run a company. Having worked in different cities and sectors, we were looking for the right opportunity to start something. As mentioned,…

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Ramdas Shenoyy in conversation with Ms. Kamalini — a responsible head on young 24 years old shoulders. What is Entrepreneurship to you? To me, Entrepreneurship is like being the gearbox to a car. While every machine in the car is equally vital for the car to move ahead, the pace and speed is decided by the gear. Likewise, entrepreneurship is nothing on its own without the right team and skills. I believe a lot of my task is about assembling the right people together and managing the team’s strategy, motivation and goals smoothly. I can have an idea, but how…

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Entering its 16th edition, Conquest has successfully become one of India’s leading Startup Accelerator, enabling more than 1000 startups to succeed every year. One ideology that has remained constant throughout the years is to reform every other one in order to provide the most topical and relevant support to the startups in accordance with the everchanging dynamics of today’s ecosystem. This edition of Conquest strives to achieve newer heights. With an Equity less Cash Prize of 50 Lakhs on the line and Guaranteed Investment upto 50 Cr from Investment partners, they are on the path to be one of the largest Accelerators in…

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Ramdas Shenoyy getting Wise Strategies from Ms. Alison Wise on Climate and Cleantech. How serious are major world economies about climate change and clean technologies? Using an analogy of an illness and its treatment, climate issues represent the seriousness of cancer.  Treatment might be drastic, uncomfortable- chemotherapy and surgery- but ultimately that pain and discomfort is necessary to the body to eradicate cancer which is killing it.  For the climate cancer that is killing the ecosystems that support all life, including humans, the “pain” we will have to suffer is not physical but the discomfort of change in economic systems. …

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by Rashi Goel To loosely borrow from Charles Dickens’ “A Tale of Two Cities”, the Covid-19 crisis will be remembered as a phenomenon that paved the way for both, the best of times, and the worst of times. These months of lockdown, of social distancing, of work from home, of stocking up essential groceries, are irrevocably changing the world. This period will forever rupture each human’s memory and narrative of life into a Pre-Corona and Post-Corona world. Some trends will get accelerated, some reversed and some completely new behaviors will be born. The World is Flatter, Patriotism is at its…

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Ramdas Shenoyy in conversation with Dr. Rajan on Ethics, Branding, ESG standards in India and life outside Tata Group. How is it different to lead a venture outside Tatas after more than 2 decades of association with the Tata group? What is E cube Investment Advisors? your vision and the impact it is looking for? The venture I am involved with at E Cube Investment Advisors leverages the learnings and understanding of the Indian corporate landscape of the three Founders, including myself.  All of us have been associated closely with the Tata Group and are now seeking to deploy our…

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Garima Avtar is an accomplished woman Rally Racing Driver in a traditionally male-dominated sport, donning many hats. She believes that we all heroes of our own stories. Ramdas has a zap-zoom conversation with Garima Avtar on Car Rally Racing and more. Describe the journey of Garima from childhood, what kind of person you were, how was your childhood, what kind of learnings you had. Any incidents which created an impact on you? I am an independent, adventurous, confident and fun-loving person with a mind of my own. I grew up in a small town, Bareilly and my father was my…

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Ramdas from strfrymba.com talks to Jaikishin on the Media and PR trends. How meaningful has it been your mediaful journey? During my MBA days, on noticing the challenges the seniors were facing due to the economic slowdown, I identified 2 streams that were technically recession-proof: Marriages & Media. Way back in 1995-96, there was no visibility of “destination weddings” – hence Media was the career chosen. What started as fail-safe security, became a purpose, a passion & the last 2+ decades, I have enjoyed each of my working days doing what I enjoy the most. It is like a washing…

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Ramdas Shenoyy in conversation with Ms. Hamsika Iyer a household name with hit numbers including Chammak Challo and many of other songs in multiple languages, her work in genres outside the films is as impressive. She has a never-ending list of ad jingles. Hamsika’s work with #JunoReactor (UK) of the #Matrix movie fame and the world-famous band #Prem Joshua which are both as unrelated to Bollywood as possible is inspiring. What did you want to do in life as a schoolgirl? My childhood has been amazing. I was more into sports, thanks to my two elder 2 brothers. Music runs in my family. My…

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Ramdas Shenoy in conversation with Dr. Parthasarathy on social work and challenges in the education domain. Dr. Bhooma Parthasarathy Studied in Lady Sivaswami Ayyar Girls’ High School. She went to Ethiraj college for her B.A. History. She has a Master’s degree in Social Work from Stella Maris College, Chennai. She has a Ph.D. from the University of Madras for her thesis on– Women empowerment and Microcredit: A Study in Social Work  Dr.Bhooma has been heading the Thirumalai Charity Trust (TCT), since 1983. She has been responsible for all the programmes of the Trust since then to date. Thirumalai Charity Trust…

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