Author: Ramdas Shenoy

Ramdas Shenoyy gives insights on the future of Internet TV and end of the TRP era. The world has come a long way in going digital, Television advertising still plays a significant role when it comes to marketing products and services. However, unlike digital advertising, you will have to spend quite a bit if you want to run your advertisements on the television and you want to check the effectiveness of your advertisements that is where the animal called TRP comes into picture. TRP or Television Rating Point refers to a percentage of audience that views a certain television program…

Ramdas Shenoyy speaks to Mr. Khalid on civil services examinations and his guidance to GenNext. Quaiser Khalid was born in Araria Bihar a typical rural setup, where for schooling till class IV, one had to sit on floor. He came from a family dependent on agriculture as source of income. Looking back, he still recalls those asbestos sheet roofed class rooms. His high school was 3~4 kms away from his home. It was a cultural shift and shock for him when he moved to Patna College of Science in Patna. Here the cultural aspirations were different. He says, “When one…

Ramdas Shenoyy speaks to young students from NCR region on the REDefine campaign and more.. The REDefine movement and the journey It goes back to 2017 when Tara Palchaudhuri, Ritika Khosla, Meher Shivie Choudhry, Anshika Gupta, Pranavi Jamwal , Jhanvi Natarajan were joined by Yuvana Sahi, Samara Sahi, Siya Jatia, Anaanya Poddar and Tihara Wickramasinghe in 2020 to manage their initiative ReDefine (www.theredefinecampaign.com). Their main goal has always been, to spread awareness and educate young girls on the biology of menstruation and sexual health along with maintaining proper hygiene during this time. The ‘REDefine Campaign’ is a non-profit menstrual health…

Ekta Viiveck Verma explains how domestic abuse percolates to the corporate corridors. Ekta is a Social Entrepreneur and Enabler, SAMVAD Advocacy, Founder – Invisible Scars and Poorn Viraam. According to NCRB data, one out of every three womxn in India, face physical or sexual domestic violence. This data is incomplete because it factors in only reported cases of domestic abuse. A whopping 86% womxn who have experienced domestic violence have never sought help or reported it. There are no credible sources of data or statistics for emotional and psychological abuse or abuse against men and transgender people. Due to lack of awareness …

Ramdas Shenoyy from stirfrymba.com gets to speak to Seefah- Chef and Co-Owner of Seefah Restaurant & Asian Burger. Seefah Restaurant situated at Hill Road, Bandra, Mumbai is a favourite for people looking forward to an authentic fine dine experience in Thai food. Journey Her journey started as a ten-year old with her father. She started cooking simple dishes at her home with her father and the cooking is on from that time on. Recipe for success Seefah’s success recipe is ‘Always work hard with perseverance’. Characteristics to be a good Chef To be a good chef as per Seefah what…

Ramdas Shenoyy from stirfrymba.com learns from Ms Seema Sapru on the education industry and how to create happy individuals. Tell us about your journey of teaching? I started teaching in 1985 and have been continuing to teach since, with a few breaks in between due to my husband’s transfers all across the country. I joined The Heritage School, Kolkata in 2007. Prior to this, I worked for GEMS, (Global EducationManagement Systems) and set up Kothari International School, Noida as the Founder Principal. I’ve taught in Bangalore, Kolkata, Kanpur, Ahmedabad, and Delhi. How do you see the education sector moving forward?…

Ten year old Dhruv Vyas from Somani Foundation School, Mumbai gives a checklist before you venture into entrepreneurship. Entrepreneur is a person that solves problems like community problems or household problems, basically there are people who are trying to make the world a better place by inventing, thinking, researching, testing and so on. They try to solve even our daily problems or a community issue like the local dishonest shopkeeper who cheats us with wrong weighing scale. A true entrepreneur will immediately think of it as a problem and start spending time on the problem. It’s like they hear problems,…

Ramdas Shenoyy gets to meet a multi-dimensional personality Capt. Brijesh Chowta and his insights on building India as a super power. How and when did you decide to be an army man? The dream of sporting the olive green was a childhood one – like for most Indians. But at that time, it is just that – a dream. But it takes shape only when you involve yourself in such activities. My tryst with the uniform began with my joining the NCC in high school, through high school, and attending the Republic Day Parade in 2000. From there it seems…

Ramdas Shenoyy in conversation with Mr. Sushil Rathi, Chief Operating Officer at Mahindra Logistics. How has the logistics industry transformed itself to handle the present COVID scenario? For the logistics industry, like with most other industries, the focus has been resilience, restart, and reconfigure. A PwC industry survey say that the industry expects early signs of recovery in September 2020 and an almost 80 per cent recovery to pre-covid revenue run rate by June 2021. The focus for Logistics companies has been primarily threefold – Capital conservation, Remodeling Operations and Digitally enable themselves. While cost optimization has always been in focus…

12 year old Aryaman Roy from Grade 7 at St. Pauls, Lucknow shares his views on SuperHeroes and their impact on us with stirfrymba.com. What is the first thing that comes into your mind when you hear the word—SuperHeroes? Tall muscular men/women with capes, or people with special powers like flight. Those are some accurate descriptions. But does being muscular, wearing capes or having special powers only make us superheroes? No. Superheroes are vastly different from each other. If Hulk has strength, then Iron Man has brains. Spiderman could swing through cities and climb walls while Superman can fly high…