Author: Ramdas Shenoy

Ramdas Shenoy is a senior marketing and communications professional with over two decades of working across industries and domains.

Ramdas Shenoy speaks to Amit Agarwal, CEO of NoBroker.com on the real estate landscape and the value that NoBrokers.com, brings to its customers. The idea of NoBroker Amit Kumar Agarwal, Akhil Gupta and Sourabh Garg founded the organization. Sourabh had got the name registered even before they had started. All the founders had travelled and worked in different cities, had life experiences of renting houses and found that the entire concept of broker is very painful. What they saw, was that the brokers came in for earning quick bucks, and their objective was not to help the clients. Their primary…

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Ramdas Shenoy, gives you an insight and some ready templates on how to pitch to your customers over a telephone call. Sales pitch is your window to the outside world for promoting your product or service. Now, when you do it over a telephone call, it is important, that you should not try to sell a product or service over a telephone call. That would be a wrong expectation to achieve and will frustrate the caller and the customer (who could find it pushy!!) For convenience, I have taken SaaS based CRM offering as an example, but we could actually…

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Ramdas Shenoy tells about 6 things you should avoid on Social Media. Social media sometimes gets out of control, when things move out from your personal space to public space. You must be sometimes putting content based on the momentum of the moment without giving it a second thought on whether it could have any repercussions. Here is a quick reckoner for what one should avoid on social media on personal and professional front What is confidential should remain confidential! It is a no brainer that one should not share personal documents, mobile numbers, your child’s school details, your office…

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Ramdas Shenoy speaks to Amit Nath of Positive Technologies on Cybersecurity in the Telecom space and his learnings for building successful organizations. The 5G and Cyber Security Landscape Stakeholders foresee that 5G will enable a wide variety of creative use cases as its uptake grows and features develop. However, the applications which run on these network designs also introduce new kinds of risks. Each generation of mobile networks presents an opportunity to replicate the security approaches that have worked and remove challenges that have been discovered. Amit Nath is of the view that “5G is going to be very transformative…

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Ramdas Shenoy gives an insight on ways and means of brand valuation. Brand Valuation, helps you determine what a brand is worth, and in companies where budgets are tight, it may be hard to explain the importance, what returns it gives to the investment of the marketing spent.  You can no more tell the world that it is intangible, when everything is getting quantified. Moreover, a specific marketing campaign and its impact on the brand value will help us determine the success or failure of the campaign. There are multiple ways to calculate brand valuation. What is included in Brand…

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Ramdas Shenoy from StirfryMBA tries to identify 30 questions that qualifies a lead in a sales call. With many CRM solutions floating in the market, one question that bothers all business owners or a sales leader is how to know whether the leads that have been generated by the sales team are actually worth pursuing. Though leads are integral part of sales engine and in present circumstances, people are looking for new business leads. In trying times, people get really pumped up, looking at the lead and start building huge expectations where the basic qualifying questions not being answered puts…

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Ramdas Shenoy in conversation with Lakshmi R Iyer, CEO & Founder Streetsmart Productions and Creative Producer at Joker Films , on her journey from Corporate to the Movie making world. How did the movie bug bite you? I was a school topper preparing for CA and had no idea about media or movies, movies happened to me. It was all written in my destiny, I met a famous model at the airport who insisted I should get my professional pictures done and model. I modelled for many popular brands and tv commercials, and started assisting behind camera out of interest. Gradually I even stepped into…

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A take on the basics of a simple communication line, when we meet someone. We Indians have this strange way of language applications. The other day, I overheard my son’s friend telling him that he has got a gift from his ‘Big Father’..and he was not referring God . My son wondered, why he was calling his dad as ‘Big Father’ because he was a short fellow. It was later that we understood that specifically in Northern India and some parts in Southern coast of India, people use this terminology to refer Dad’s elder brother. The same is true with..…

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StirfryMBA takes this opportunity to thank its 100 personalities/ thought leaders across the globe who have been featured on the stirfryMBA platform. The time we did our first feature of ‘India’s Super Model’-Mariette Valsan to the 100th feature– The Empress of Chicken- Perizaad Zorabian’, we at StirfryMBA.com, didn’t realize that we have completed 100 features and thought leaders, across the globe triggering millions of thoughts through their leadership views on life and business. StirfryMBA has grown from strength to strength and we thank each one of them for sharing their journey and experiences. Some key thoughts that were triggered by…

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Ramdas Shenoy speaks to Perizaad Zorabian, on life values, movies, Zorabian Chicken and learnings from COVID times. It is very difficult to imagine someone with diverse qualities like Perizaad, who has created a niche in each of those domains, be it Bollywood movies to Restaurant owner(Gondola) to head a great Chicken Brand from India. A great opportunity to meet someone so positive with life, and it is our pleasure to bring to you a conversation with Perizaad, the Empress of Chicken. Childhood and Values The values Perizaad, imbibed in childhood were of equality. She had two younger brothers and they…

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